冷启动

Quora和Reddit是如何争取到最初的那批用户的？

https://wanqu.co/a/880/2015-02-24-quora和reddit是如何争取到最初的一批用户的？.html

http://kirjonen.me/how-quora-and-reddit-solved-the-chicken-and-egg-problem/?utm_source=wanqu.co&utm_campaign=Wanqu+Daily&utm_medium=website

https://wanqu.co/a/7245/how-reddit-got-huge/

这是Reddit的创始人CEO在2012年的一个视频里，讲了当初Reddit在最早期是如何冷启动的：只能发网址与标题，没有评论，没有分类；自己弄一堆假账号发帖，发了几个月。

Reddit存在的前几个月里，没有真的用户发帖。真的用户发帖流程：输入网址与标题，提交；他们内部账号发帖：输入网址、标题、假的用户名，提交。快糙猛经典案例。

https://www.vice.com/en_us/article/z4444w/how-reddit-got-huge-tons-of-fake-accounts--2

种子用户 第一批用户 冷启动

如何获取第一批用户（译） https://www.jianshu.com/p/cacaf0ff8560

https://www.firstusers.io/

揭秘：Airbnb是怎么获取第一个用户的？ https://baijiahao.baidu.com/s?id=1569963105724258

Get到独角兽的这些技能，创业初期不愁没用户 https://www.sohu.com/a/147638195_118792

Quora和Reddit是如何争取到最初的那批用户的？ http://udn.yyuap.com/thread-63773-1-1.html (出处: UDN 企业互联网技术社区) How Quora and reddit solved the chicken and egg problem 硅谷中的外星人：纵观Reddit十年风雨路 http://blog.jobbole.com/81324/

uber

冷启动 增长黑客

产品运营必学：冷启动三十大精妙案例！（附PDF）丨壹佰干货铺 http://www.chanpin100.com/article/101496

让苹果副总裁都赞叹不已的中国AI创业公司，是如何在半年内实现规模化盈利的？| 人物对话 https://www.jiqizhixin.com/articles/2018-02-23-5

新应用如何进行冷启动？WiFi万能钥匙成为优质流量引擎 http://t.cj.sina.com.cn/articles/view/2056346650/7a915c1a0200041s5?display=0&retcode=0

https://www.bloomberg.com/features/2017-uber-airbnb-99-billion-idea/

https://www.businessinsider.com/ubers-history#june-1998-scour-a-peer-to-peer-search-engine-startup-that-kalanick-had-dropped-out-of-ucla-to-join-snags-its-first-investment-from-former-disney-president-michael-ovitz-and-ron-burkle-of-yucaipa-companies-1

http://soumyasen.com/IDSC6050/Case15/Group15_index.html

https://andrewchen.co/how-to-be-a-growth-hacker-an-airbnbcraigslist-case-study/

https://thinkgrowth.org/why-uber-is-the-revenge-of-the-founders-50011446ed3

https://medium.freecodecamp.org/growth-hacking-lessons-from-the-big-guys-daebb2c791d2

https://hbswk.hbs.edu/item/how-uber-airbnb-and-etsy-attracted-their-first-1-000-customers?cid=spmailing-13280167-WK%20Newsletter%2008-10-2016%20(1)-August%2010,%202016&utm_campaign=buffer&utm_content=37734372&utm_medium=social&utm_source=facebook

https://www.quora.com/How-did-Uber-get-their-first-drivers-and-customers

https://www.quora.com/How-did-Uber-get-its-first-batch-of-users

https://www.quora.com/unanswered/Uber-company-How-many-drivers-did-Uber-get-in-its-first-week-of-activity

https://www.businessinsider.com/why-uber-won-2016-4

https://growthhackers.com/growth-studies/uber

Getting Your First 10 Customers

https://stripe.com/atlas/guides/starting-sales

这篇文章是写给面向企业的创业公司创始人，但对面向用户的也很有借鉴意义。即使你是工程师，亲自逐一去争取前 10 个用户是意义深远的。你可以给用户清楚的解释，可以得到用户及时的反馈，这帮助你改进产品、定位市场，甚至可以当作 pitch 的练习。

创业初期获得前 1000 个用户的方法

https://www.jotform.com/blog/385-Land-your-first-1-000-users-how-to-get-early-stage-traction-for-your-startup

在线表单 JotForm 的创始人分享的经验：提供免费版让用户试用、写博客 build audience、写博客谈技术吸引媒体报道、参与论坛讨论、SEO、便于分享链接、收集邮件。